The 10 Most Asked Questions in Prepress

  1. What are my options for getting a file to CRW?
    • Email has size limitations and file handling issues
    • Breaking up files into smaller batches for FTP helps save time
    • Providing a low resolution PDF on FTP will help with the assembly of job
    • Our messenger service allows you to send physical materials
  2. Why do my graphics sometimes look fuzzy?
    • Choose a raster-based file to ensure a realistic image
    • Choose a vector-based file for a scalable line type file
    • For page layout, Quark and Adobe InDesign are industry standards
    • For image editing, Adobe Photoshop
  3. How can I be sure the fonts I used will print correctly?
    • Use a font collection utility
    • Be careful with Illustrator and fonts
    • Never stylize fonts, supply fonts
    • Never rename a font
  4. How can I make changes without headaches?
    • Limit what files are returned to us on a correction round
    • Provide lasers and/or Screen PDF
    • Provide up-to-date lasers for initial job and correction rounds
  5. What files should I provide for smooth stress-free production?
    • Use a collection utility to gather images
    • Supplied file name should match file name linked in Quark
    • Do not send a low res F.P.O.
  6. How do I get everything in my design to position correctly?
    • Using palettes and tool bars ensures exact image placement
    • When using common elements, master pages can be a good solution
    • Do not rely on low res image previews for exact image placement
  7. What is the best way to set-up my file for print production?
    • Limit using spread files to pocket folders and short-fold pieces
    • Build saddle-stitched books as facing pages, perfect bound books as singles
  8. What is the best way to specify colors in my electronic file?
    • Using PMS swatchbook will guarantee color consistency
    • Using PMS colors ensures corporate identity
    • Naming spot colors exactly the same will reduce ripping conflicts and eliminate extra colors
  9. How can I set-up and use varnishes to enhance my job?
    • Using varnishes enhances and protects the finished piece
    • A spot varnish is used to focus or accentuate attention on specific areas within a piece
    • Allowing CRW to create varnishes will ensure design and placement
  10. Why do I keep getting calls from my friendly CSR?
    • Be explicit and assume nothing regarding directions or corrections
    • Supply latest lasers or clear directions written on old proofs
    • Planning with the CRW support staff before starting your project helps give us a clear path to follow

Have a question that is not on this list?

Contact us at info@crwgraphics.com and we’ll be happy to answer it.

Leave a Reply